Knapp screenshots
Case Study

Knapp

The Challenge

Knapp needed to hire 100+ Technicians across multiple states in North America quickly, but their text job ads were not delivering the necessary volume or quality of applications for their brand.

Our Solution

Voyse created a campaign of Visual Job Ad templates for Technician roles, tailored to the specific needs of each region. These ads replaced traditional careers site ads and were also used on social platforms like Meta, TikTok, and LinkedIn.

The Result

Aside from immediate employer brand recognition, job ad engagement increased by 240%, and engagement via Facebook and TikTok rose by 350%. The quality of applications improved significantly, leading to higher application-to-interview conversion rates.

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